Objective

salesElement (open link in new window), a leader in proposal software needed a corporate brand identity. Working closely with salesElement’s managment, I developed the look and feel which then translated into marketing materials including brochures, case-studies, website, and business collateral.

Results

salesElement has seen tremendous success over the past three years. After learning a great deal about their web 2.0 product, I initiated a collaboration between btldesign and salesElement on the MasterCard ABS project. btldesign continues to bring salesElement’s products and services to its client base.